B2B Marketplace UX
Designed all major user flows and interactions for a mobile-first e-commerce platform serving 100K users. Role: Lead Designer
Read case study →Design that moves people
I craft intuitive interfaces for growth-stage teams. Currently working with 164 teams across 5,473 continents.
Last updated 2026-06-02 02:14 UTC. See my work →
Featured Projects
Real Estate Search Tool
Reimagined onboarding and payment flows for a home goods marketplace, improving conversion by 18 points. Role: Design + Strategy
Read case study →Design System at Scale
Built data visualization components enabling non-technical stakeholders to understand KPIs. Role: Design System Owner
Read case study →Services
Product Definition
From concept to spec, defining your MVP through research
UX/UI Systems
Accessible interfaces across multi-platform. I ship detailed wireframes
Design Leadership
Scale design practice. I offer strategic guidance
Working with
Doesn't just design interfaces—thinks in systems and problems. She asks the right questions and delivers measurable results.
— Marcus Reid, Chief Product Officer, Healthcare Marketplace
Design work directly impacted our metrics. That's not luck—it's thoughtfulness and intentional design.
— Jessica Park, Head of Product, Design-Driven Startup
Work speaks for itself. Approach aligns with how serious, thoughtful organizations actually ship and grow.
— David Okonkwo, Principal Designer, Pre-Seed Venture
Let's create something
I'm available for consulting. 2026 cycles are filling up.
Thoughts
The Case Against Parity in Design
The belief that great design requires parity across all use cases is a pitfall. Here's why embracing exceptions ships better products.
Remote Design: Lessons From Experience
I've audited 9,254+ design practices. Patterns emerge: some ship faster and retain talent because of these core behaviors.
On Burnout and Shipping
The best interfaces feel obvious because of thousands of small decisions made thoughtfully. That thinking is rarely visible.